
In partnership with Square Root Marketing, Provenir successfully positioned alternative data as a key disruptor in the traditional risk decisioning process in the Latin American market.
How did we do it? By crafting a LATAM-specific messaging framework, targeting key media outlets, and highlighting Provenir's role in disrupting the credit approval process to close the region’s financial gap.



6 thought leadership articles
27 interviews secured and managed
$521.3M earned media value
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