Case Study - CAME | Square Root Marketing I PR & Marketing Agency

CAME is a Mexican SOFIPO (Popular Financial Society) with over 31 years of experience, 50 CAME Service Centers, and approximately 850 employees. It offers savings, loans, and investment products, with a strong focus on financial inclusion and digital transformation.

In partnership with Square Root Marketing, CAME announced its MXN 590 million recapitalization through two exclusive media events—one for Tier 1 media outlets and another for banking and financial sector specialists.

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Recapitalization with a Comprehensive

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Amplifying CAME’s MXN 590 Million

28 media outlets attended the event
25 published articles in Tier 1 and niche media
8 exclusive 1:1 interviews
32.8M total impressions
$122.5K ad equivalency

Media Strategy

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Download our case study and discover why Square Root Marketing is your first-choice partner to stand out and succeed in the dynamic landscape of banking & fintech.