Mexico City, October 3, 2024 – Square Root Marketing, the independent digital marketing and PR agency, is thrilled to announce its newest partnership with Nowports, the digital freight forwarder expert. Nowports aims to simplify supply chain management through digital logistics solutions, streamlining international commerce for emerging businesses.
As a unicorn startup with a valuation of $1.1 billion, Nowports operates across Mexico, Colombia, Peru, Chile, Brazil, Uruguay, and China. Serving as a gateway to larger markets like Asia and North America, it facilitates global supply chain logistics, connecting businesses to a broader commercial network.
“We are honored to welcome Nowports as our newest client and are ready to leverage our expertise in developing comprehensive positioning strategies to boost their digital platform’s presence in Mexico,” said Andrea Padilla, CEO and Founder of Square Root Marketing. “We are excited to collaborate with companies that view technology as a catalyst for regional development and entrepreneurs who drive innovation within the industry. Together, we aim to reshape the logistics landscape and support businesses in realizing their full potential.”
Through this collaboration, Square Root Marketing will provide public relations services for Nowports’ upcoming launch, as well as support in digital content development to position Nowports as a trusted and authoritative voice in the international logistics industry for the coming year.
This partnership not only represents a strategic alignment between two innovative players but also marks the beginning of a journey to redefine logistics and empower emerging markets, setting new standards in global commerce.
About Nowports
Founded in 2018, Nowports is the first freight forwarder digital expert in Latin America. Through an all-in-one technology platform that integrates logistics operations, risk management, and financial services, it modernizes the processes of quote tracking, shipping, centralizes operations, and facilitates business expansion in international trade. Across four funding rounds, the last two driven by SoftBank between 2018 and 2022, Nowports became the first Mexican logistics platform to reach a valuation of $1.1 billion.
As of 2024, Nowports operates 7 global offices, with over 100 partners and 20 global suppliers powering its logistics network. The company has been recognized for its innovative culture by entities such as Human Rights Campaign, Fast Company, and LinkedIn Top Startups. For more information, visit www.nowports.com.
About Square Root Marketing
Square Root Marketing is an independent marketing and public relations agency with offices in Miami and Mexico City. Founded and led by women, the agency thrives on a technology-driven approach, specializing in B2B creative marketing, public relations, and storytelling in more than 10 Latin American markets. Their expertise spans diverse sectors including tourism, spirits, technology, banking, and fintech. Notable clients include Marriott International, Diageo, Millicom Tigo, Backbase, 2innovate, and Techreo, among others. The agency is renowned for pioneering flagship programs, including the Thought Leadership program BrandMe Up™, the strategic public relations program Public Square™, and its Generative AI platform SquareScribe™.
For additional information visit www.squarerootmarketing.com or visit the company on Instagram and LinkedIn.