Trusted by Leading & Emerging Brands
SQUARE ROOT BRIDGE™
Building Retationships, Driving Growth & Engagement
SQUARE ROOT BRIDGE™
Building Retationships, Driving Growth & Engagement
A Thought Leadership platform for showcasing your expertise and establishing yourself as an influential voice in your field.
Our point system offers a flexible approach to your marketing needs, letting you select the specific services that best suit your goals.
Reach your customers wherever they are in the world with the right blend of digital and in-person field marketing activations.
Weave your stories into captivating narratives while building meaningful media relations throughout Latin America.
Want to know how you rank as a thought leader?
Ready to customize your path to success?
Looking to establish deeper connections?
Ready to let your story unfold?
A Thought Leadership platform for showcasing your expertise and establishing yourself as an influential voice in your field.
Want to know how you rank as a thought leader?
Reach your customers wherever they are in the world with the right blend of digital and in-person field marketing activations.
Ready to customize your path to success?
Reach your customers wherever they are in the world with the right blend of digital and in-person field marketing activations.
Looking to establish deeper connections?
Weave your stories into captivating narratives while building meaningful media relations throughout Latin America.
Ready to let your story unfold?
WHY
SQRM?
We empower businesses to transform connections into meaningful relationships. Our tailored and flexible approach allows you to stand out and succeed in the dynamic landscape of B2B marketing.
We are the catalysts for your brand’s growth in the ever-evolving Latin American market
WHY
SQRM?
We empower businesses to transform connections into meaningful relationships. Our tailored and flexible approach allows you to stand out and succeed in the dynamic landscape of B2B marketing.
We are the catalysts for your brand’s growth in the ever-evolving Latin American market
MEDIA HIGHLIGHTS
Banking & Fintech industries boost the growth of their leaders through online interactions
For Andrea Padilla, CEO of Square Root Marketing, corporate reputation is increasingly influenced by digital presence and executive leadership. In the competitive landscape of banking and fintech, digital visibility is key.
Who are the banking and fintech leaders with the best reputation in Latin America?
According to Square Root Marketing, only 7% of banking and fintech executives consistently use LinkedIn. It also reveals that the size of the bank is not relevant when establishing leadership influence on digital channels.
Which banks are at the top according to "The Digital Pulse of Banking and Fintech in Latin America"?
The report, conducted by Square Root Marketing, reveals how various banking leaders are redefining their influence in the digital world: Alejandro Valenzuela of Banco Azteca is in the lead, followed by Jorge Arce of HSBC. Héctor Grisi of Santander also stands out.
SQRM highlights digital leaders in Banking and Fintech in Latin America for 2023
Alejandro Valenzuela of Banco Azteca, followed by Roberto Sallouti of Banco BTG Pactual, and Fausto de Andrade, former CEO of Banco de Brasil, are the top banking leaders in Latin America according to the BrandMe Up™ Index developed by Square Root Marketing.
Digital finance led by men: The stats the sector prefers to ignore
The recent study «The Digital Pulse of Banking and Fintech in Latin America» by Square Root Marketing highlights gender disparity in the financial sector and underscores the need for efforts that favor equality in Mexico and LATAM.
Redefining Hospitality in Latin America: City Express Launch
Revolutionizing Banking: Backbase’s Market Entry
Building the Future of Digital Transactions: The Launch of Frame Banking™
Discover how SQRM ignited the launch of City Express by Marriott International in Latin America. From a grand kick-off in Mexico City to immersive real estate and investor events, we brought the brand to life like never before.
Discover how SQRM changed the game for Backbase, creating a 360° multi-country strategy to skyrocket the brand’s visibility and educate the financial sector about their engagement banking platform, starting with Mexico and expanding across Latin America.
Uncover the story behind the launch of 2innovate’s Frame Banking ™, a groundbreaking SaaS platform for digital transactions. From crafting powerful key messages to hosting influential media events, SQRM set the stage for their successful market debut.
Redefining Hospitality in Latin America: City Express Launch
Discover how SQRM ignited the launch of City Express by Marriott International in Latin America. From a grand kick-off in Mexico City to immersive real estate and investor events, we brought the brand to life like never before.
Revolutionizing Banking: Backbase’s Market Entry
Discover how SQRM changed the game for Backbase, creating a 360° multi-country strategy to skyrocket the brand’s visibility and educate the financial sector about their engagement banking platform, starting with Mexico and expanding across Latin America.
Building the Future of Digital Transactions: The Launch of Frame Banking™
Uncover the story behind the launch of 2innovate’s Frame Banking ™, a groundbreaking SaaS platform for digital transactions. From crafting powerful key messages to hosting influential media events, SQRM set the stage for their successful market debut.